Thursday 28 May 2015

Motivational Words #2 Print

A gorgeous best-selling design. Click to customize or personalize. How would it look with your name or monogram on it - why not have a look-see right now?


tagged with: motivational words,, motivation,, positive thinking,, positive attitude,, positive outlook,, encouraging,, encourage,, mowds2 hrbstslr,, wordart values,, motivating encouragement

Motivational Words series Give some positivity! Here's a great design using motivational word-art. Each time you look at them, you should get a subtle positive boost!!

more items featuring these motivational words
more items in the Motivational Words series

Image code: mowds2

»visit the HightonRidley store for more designs and products like this

New Trash and Found Object Murals by ‘Bordalo II’ on the Streets of Lisbon

Fun and Random

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Artist Bordalo II (previously here and here) uses old tires, bumpers, and other scraps of painted found trash to form towering 3D murals of animals on the streets of Lisbon, Portugal. Collected here are several pieces from the last few months, and you can see much more on Facebook.

 
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Google’s Mobilegeddon: The Best Excuse to Repurpose Old Content

Blogging with purpose

original post »

Google’s Mobilegeddon: The Best Excuse to Repurpose Old ContentThis is a guest contribution from Mike Canarelli.

For bloggers looking to refresh or repurpose old content, after the April 21 release of Google’s “mobile-friendly” update comes at the perfect time and offers tremendous benefits.

Gloomier prognosticators have nicknamed the update “MOBILEGEDDON” (yes, typically in all caps) because of its potential to disrupt 40% of all online searches—specifically those queried from mobile devices.

What these doom-and-gloomers have forgotten to consider, however, is that because the update applies to individual web pages, as opposed to entire websites, bloggers with mobile sites now have the chance to showcase stale or outdated content by refreshing their posts with new or updated tweaks. For bloggers still working on becoming mobile compliant, the update will allow them the opportunity to build a content refresh right into their website redesign plans.

Let’s face it: not only is high quality content time-consuming and costly to produce, none of it remains relevant forever. When Google says it’s going to highlight some of the best content you’ve produced by re-indexing it for mobile, it would be foolish to waste the opportunity and not update it.

Breathe New Life into Old Content

Above all, when creating content the first time around, try to image how you might repurpose it at a later date. With that in mind, here are some important things to consider when refreshing and repurposing existing content:

Updates

Simply providing new insights on original posts can allow you to reuse blog content and articles. For example, if you wrote an article on the five most important weapons to have during the zombie apocalypse, you could just break each of those five weapons down into five different in-depth writes-ups on each item. This is an easy way to score big points with the Googlebot, which is constantly looking for new, properly formatted pages that are relevant to your site’s general theme.

Presentations

Take information from a post, turn it into a presentation and post your slides to social sites like SlideShare, Issuu, and Docstoc for additional amplification. Google loves presentations, and if you include links to your mobile site in these repurposed slides, you’ll benefit from additional optimization. One word of caution, though: Google does not index presentations stored in its own Google Docs platform, so even if your presentation is stored there and marked “public,” the search giant won’t include it in search results. No biggie: just be sure to publish your presentations to a third party site (like those referenced above), and you’ll be good to go.

Repost

If your content is timeless and consequently doesn’t need much tweaking or refreshing, you might want to consider sharing it across your social media channels a second time. Surprisingly, research suggests that reposting a piece of content can earn up to 75% of the engagement of the original post. Be careful, though: only repost LINKS to your content. Reposting an entire blog to a social media site like LinkedIn and/or a social journalism site like Medium can actually earn you a duplication penalty from Google, which will kill your traffic.

eBooks

Create one ore more eBooks out of a series of blog posts. eBooks can be sold, given away, or gated behind forms to capture visitor contact info. Google actually has a partner program called Google Books that will index your eBook and make it searchable. Best of all, you can control how much of your eBook people can browse, so you’re not giving the whole thing away without some return benefits.

Multimedia

Freshen it up and create a podcast or video series. Webinars are also becoming increasingly popular, so check out your old content to see if there is anything you can use as a webinar. You can also create a podcast and video from the same piece of content, thus earning the indexing benefit of all three (audio, video and your original post). Don’t be overzealous, though: The Googlebot creates a written transcript of the video for its search index, so if you have one, too, it could get you penalized for duplicate content. 

Know When to Let Go

Sometimes it just doesn’t make sense to hold on to content. If it’s no longer timely, or new information has made it incorrect or no longer applicable, it might be time to say goodbye. If you can incorporate into other content you’ll have the benefit of removing dated work from your site while also updating and refreshing content with staying power.

Whatever method you choose to repurpose or refresh your content, the Mobilegeddon update should be top of mind. People on the go are the ones who are consuming the most content, and they’re consuming it on their mobile devices. Imagine your readers, viewers or listeners where they actually are—at airports, waiting in line, or scrolling around at their leisure. If you do this, taking advantage of Google’s new update will go hand in hand with refreshing your content.

Mike Canarelli is the CEO and Co-Founder of Web Talent Marketing, a full-service digital marketing agency based in Lancaster, Pennsylvania that delivers exceptional results to clients. 

Originally at: Blog Tips at ProBlogger
Build a Better Blog in 31 Days

Google’s Mobilegeddon: The Best Excuse to Repurpose Old Content

Build a Better Blog in 31 Days

Google’s Mobilegeddon: The Best Excuse to Repurpose Old Content
 #bloggingtips 

Pneumàtic’s Salvaged Tire Installations Playfully Interact With Barcelona’s Urban Architecture

Fun and Random

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Pneumàtic was founded by artists OOSS, Iago Buceta, and Mateu Targa for the street art festival Ús Barcelona. The idea behind the cut salvaged tire installations was to create works that tested the traditional uses of architecture, playing with the audience’s understanding of what is just beyond their physical grasp.

The works, which are all placed in linear or circular arrangements, also test the viewer’s association with architecture, giving a playful tactility to the spaces they occupy. Although most of the sculptures look as if they are only decorative, many impede walking paths, forcing one to walk around their blockade or traipse upon their back like a bridge. Each installation appears as if the solid structures the tires are adhered to are malleable, the pieces disappearing and emerging from the ground and walls like they are being slowly sucked in by quick sand. (via designboom)

 
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